jitsi/resources/install/windows/windows_shortcut_specification.xml

<shortcuts>
		<!--skipIfNotSupported/-->
	<programGroup defaultName="@APP_NAME@" location="applications"/>
	<shortcut
		name="@APP_NAME@"
		target="$INSTALL_PATH\run.exe"
		workingDirectory="$INSTALL_PATH"
		description="This starts @APP_NAME@ Application"
		iconFile="$INSTALL_PATH\sc-logo.ico"
		iconIndex="0"
		initialState="noShow"
		programGroup="yes"
		desktop="yes"
		applications="no"
		startMenu="no"
		startup="no">
		<createForPack name="run" />
  	</shortcut>
	<shortcut
		name="Uninstall @APP_NAME@"
		target="$INSTALL_PATH\uninstall.exe"
		workingDirectory="$INSTALL_PATH"
		description="This uninstalls @APP_NAME@"
		iconFile="$INSTALL_PATH\sc-logo.ico"
		iconIndex="0"
		initialState="noShow"
		programGroup="yes"
		desktop="no"
		applications="no"
		startMenu="no"
		startup="no">
		<createForPack name="run" />
  	</shortcut>
</shortcuts>